that's the sound that i would make right now...imagine someone coming up for air and gasping. maybe the better description would be gasp gasp gasp :)
the day after wmf's launch.
when i drove home i finally felt the tiredness that i've been carrying since the beginning of last year.
i remember when daphne and i talked about officially moving forward in the process of deciding that we needed to consider an updated visual identity for wmf. there was a lot of anxiety but a lot of hope.
i remember the week when we decided to pick a firm. i drove to their offices to tell them in person. i remember the eye twitch i had...and the bubbly stomach. we had no idea what we were getting into. countless meetings in different offices, hundreds of emails, several phone calls, countless IMs, decisions, decisions, decisions, some tears, some frustration, lots of laughter, TUMS, glasses, and some 16 months later, we are where God has been leading us all along.
i told my friend jason that in this process he was like a midwife. he was one of the first people to encourage us to look at our visual identity. i've never gone through pregnancy or ever dare to say that i would be able to emphatize with the pain. i do think that there are lots of processes in our lives that could maybe emotionally and mentally be similar to the process of childbirth. 1. surprise - is this really happening. 2. shock - oh it is really happening. 3. uncertainity - what have we gotten ourselves into 4. ownership - alright, we got this 5. uncertainity 2 - oh crap what have we gotten ourselves into 6. ownership 2 - no turning back. 7. moving forward - hold on tight, we're going for a ride.
:)
i'm so thankful that part of this process is over. that you are able to see what we've had our eyes on for the past year or so. i really do love our new look. i'm looking forward to reflecting more later.
love. me.
1 comment:
aw, this is so great. i loved doing this crazy project with you. you made it happen!
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